Published Articles

Tariffs and Geopolitics Are Driving Supply Chain Shifts, but Not All CEOs Are Acting

Global Trade Magazine, Mark Zeffiro

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April 8, 2026

Brooks International Managing Partner Mark Zeffiro breaks down why delay is no longer a neutral choice for manufacturing CEOs navigating tariff and geopolitical exposure.

The piece makes clear that companies that moved early to reduce exposure are now operating from a position of strength, while those still waiting for stability are facing a narrowing set of options. Mark introduces Brooks International’s Secure,
Stabilize, Strengthen Framework as the path through it.

Benefit from Brooks International's proven approach to delivering predictable, profitable performance. Trusted by CEOs since 1960.